Focus on Transparency, Growth and Corporate Values
Last Friday, virtual7 held its annual Company Kickoff. In a hybrid event, which was broadcast both live on site and via livestream from the headquarters in Karlsruhe, the company looked back on the successes and challenges of the past year and presented the learnings for 2025.


Strong Financial Performance Despite Challenges
virtual7 can look back on a successful financial year 2024. Despite initial uncertainties, targeted efficiency improvements in the Customer and Core Cluster led to an increase in EBIT to 12% – a significant rise compared to the 10% at mid-year. The focus here was on sustainable optimization without cutting personnel costs. The joint efforts of the entire team contributed significantly to this success. As a token of appreciation, all employees receive an individual bonus with their February payroll in order to allow them to share in the company’s success.
Significant progress was also made in the area of turnover from services: since June 2024, a backlog of EUR 0.5 million has been successfully made up. At the end of the year, the company was even ahead of its original targets. One of the main challenges was the high sickness rate across the whole of Germany, which also made itself felt at virtual7. Despite these external influences, the company recorded an increase of 3.4 million euros compared to 2023. In order to tackle future challenges in an even more targeted manner, virtual7 is increasingly focusing on more precise individual planning and optimized demand forecasting.
Setting the Course and Corporate Values
Marcus Weiss, one of the Managing Directors, hosted the event via livestream and highlighted the developments of the Core and Customer Clusters together with the teams. New employees were officially welcomed and had the opportunity to network with their teams. While the employees in the virtual7 offices in Germany and Romania followed the event together, remote colleagues were able to participate interactively via Microsoft Teams, ask questions and provide feedback. A central topic of the kickoff was underlining the company’s values, in particular the principle of transparency (“Strive for Clarity”). As a distributed company, virtual7 relies on open and honest communication to promote a trusting corporate culture. As early as 2024, targeted initiatives were implemented as part of the “Year of Values” to make the corporate values tangible. This area of focus will continue to be broadened in 2025 in order to raise awareness of our values throughout the company.
Healthy Team Growth and Focused Personnel Development
In order to integrate team members into projects more quickly and ensure a stable workload, virtual7 is increasingly focusing on optimized recruitment measures. This includes more efficient CV creation and closer coordination between sales and project teams. In addition, the company-wide internal exchange of personnel between the customer clusters has been further improved in order to make the best possible use of existing resources and strengthen cooperation between the teams.
Stability & Resilience as Success Factors
Despite a number of challenges, virtual7 had a stable and resilient financial year. The strong market position in the public sector, the proven business model with framework agreements and billing on the basis of man-days proved to be key success factors. While competitors were forced to withdraw staff from customer projects, virtual7 was able to ensure a high level of continuity in ongoing projects.
With a passionate team, clear corporate values and a strategic focus on sustainable growth, virtual7 is optimistic about the year 2025. Transparency, employee involvement and continuous development remain the company’s guiding principles.







